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Ice Lounge Media

TikTok has been cracking down on QAnon-related content, in line with similar moves by other major social media companies, including Facebook and YouTube, which focus on reducing the spread the baseless conspiracy theory across their respective platforms. According to a report by NPR this weekend, TikTok had quietly banned several hashtags associated with the QAnon conspiracy, and says it will also delete the accounts of users who promote QAnon content.

Tiktok tells us, however, these policies are not new. The company says they actually went on the books earlier this year.

TikTok had initially focused on reducing discoverability as an immediate step by blocking search results while it investigated, with help from partners, how such content manifested on its platform. This was covered in July by several news publications, TikTok said. In August, TikTok also set a policy to remove content and ban accounts, we’re told.

Despite the policies, a report this month by Media Matters documented that TikTok was still hosting at least 14 QAnon-affiliated hashtags with over 488 million collective views. These came about because the platform had yet to address how QAnon followers were circumventing its community restrictions using variations and misspellings.

After Media Matters’ report, TikTok removed 11 of the 14 hashtags it had referenced, the report noted in an update.

Today, a number of QAnon-related hashtags — like #QAnon, #TheStormIsComing, #Trump2Q2Q” and others — return no results in TikTok’s search engine. They don’t show under the “Top” search results section, nor do they show under “Videos” or “Hashtags.”

Instead of just showing users a blank page when these terms are searched, TikTok displays a message that explains how some phrases can be associated with behavior or content that violates TikTok’s Community Guidelines, and offers a link to that resource.

Image Credits: TikTok screenshot via TechCrunch

Media Matters praised the changes in a statement to NPR as something TikTok was doing that was “good and significant” even if “long overdue.”

While TikTok’s ban did tackle many of the top search results and tags associated with the conspiracy, we found it was overlooking others, like pizzagate and WWG1WGA, for instance. In tests this afternoon, these terms and many others still returned much content.

TikTok claims what we saw was likely “a bug.”

We had reached out to TikTok today to ask why searches for terms like “pizzagate” and “WWG1WGA” — popular QAnon terms — were still returning search results, even though their hashtags were banned.

For example, if you just searched for “pizzagate,” TikTok offered a long list of videos to scroll through, though you couldn’t go directly to its hashtag. This was not the case for the other banned hashtags (like #QAnon) at the time of our tests.

Image Credits: TikTok screenshot via TechCrunch

The videos returned discussed the Pizzagate conspiracy — a baseless conspiracy theory which ultimately led to real-world violence when a gunman shot up a DC pizza business, thinking he was there to rescue trapped children.

While some videos were just discussing or debunking the idea, many were earnestly promoting the pizzagate conspiracy, even posting that it was was “real” or claimed to be offering “proof.”

Above: Video recorded Oct. 19, 2020, 3:47 PM ET/12:47 PM PT

Other QAnon-associated hashtags were also not subject to a full ban, including WWG1WGA, WGA, ThesePeopleAreSick, cannibalclub, hollyweird and many others often used to circulate QAnon conspiracies.

When we searched these terms, we found more long lists of QAnon-related videos to scroll through.

We documented this with photos and videos before reaching out to TikTok to ask why these had been made exceptions to the ban. We specifically asked about the two top terms — pizzagate and WWG1WGA.

Image Credits: TikTok screenshot via TechCrunch

TikTok provided us with information about the timeline of its policy changes and the following statement:

Content and accounts that promote QAnon violate our disinformation policy and we remove them from our platform. We’ve also taken significant steps to make this content harder to find across search and hashtags by redirecting associated terms to our Community Guidelines. We continually update our safeguards with misspellings and new phrases as we work to keep TikTok a safe and authentic place for our community.

TikTok said also that the search term blocking must have been a bug, because it’s now working properly.

We found that, upon receiving TikTok’s confirmation, the terms we asked about were blocked, but others were not. This includes some of those mentioned above, as well as bizarre terms only a real conspiracy fan would know, like adrenochromereptilians.

We asked Media Matters whether it could still praise TikTok’s actions to ban QAnon content, given what, at the time, had appeared to be a loophole in the QAnon ban.

“TikTok has of course taken steps but not fully resolved the problem, but as we’ve noted, the true test of any of these policies — like we’ve said of other platform’s measures — is in how and if they enforce them,” the organization said.

Even if the banned content was only showing today because of a “bug,” we found that many of the users who posted the content have not actually been banned from TikTok, it seems.

Though a search for their username won’t return results now that the ban is no longer “buggy,” you can still go directly to these users’ profile pages via their profile URL on the web.

We tried this on many profiles of those who had published QAnon content or used banned terms in their videos’ hashtags and descriptions. (Below are a few of examples.)

What this means is that although TikTok reduced these users’ discoverability in the app, the accounts can still be located if you know their username. And once you arrive on the account’s page, you can still follow them.

Image Credits: TikTok screenshot via TechCrunch

Image Credits: TikTok screenshot via TechCrunch

Image Credits: TikTok screenshot via TechCrunch

These examples of “bugs” or just oversights indicate how difficult it is to enforce content bans across social media platforms.

Without substantial investments in human moderation combined with automation, as well as tools that ensure banned users can’t return, it’s hard to keep up with the spread of disinformation at social media’s scale.

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After being released from Walter Reed National Military Medical Center on October 5, US President Donald Trump praised the doctors who treated him for covid-19 and promised that the public would soon have a vaccine against the deadly coronavirus. “We have the best medicines in the world, and very shortly they are all getting approved, and the vaccines are coming momentarily,” he said in a video statement shared with millions of Twitter followers.

Across the country, in California, a doctor named Eric Topol was responding in real time on social media. He questioned the president’s health, his doctors’ actions, and even his mental status.

By that point Topol, a heart expert and researcher with a huge Twitter following of his own, was already weeks into a personal campaign to make sure the administration could not rush a covid-19 vaccine through regulatory authorization before Election Day on November 3.

An editorial in the New York Times had raised the possibility of an “October surprise” vaccine back in June, and warned that a vaccine approval could turn into a “campaign stunt.” Topol, who works at the Scripps Research Institute in La Jolla and is one of the country’s most prominent doctors, aimed to prevent Trump from greenlighting a vaccine before scientists could prove it to be safe and effective. To Topol, developing an effective vaccine against covid-19 is “the biggest event in our generation” and one that should be evaluated on the basis of scientific data, not political implications.

If Trump badgered the US Food and Drug Administration into prematurely releasing a vaccine that wasn’t effective, or even caused harm, it could shake the public’s trust in any covid-19 vaccine. And if we are to achieve wide immunity against SARS-CoV-2, we’ll need to vaccinate more people than the number that get flu shots each year. Releasing a vaccine that people are afraid of could do more harm than good.

To prevent such a scenario, Topol led online calls for FDA commissioner Steve Hahn to resign after his agency was criticized for cowing to political pressure—and then phoned Hahn a number of times to urge him to resist Trump’s influence. Topol also targeted Pfizer, the only pharmaceutical company likely to seek approval of its vaccine before Election Day, which eventually set up a meeting for him with its vaccine team.

On October 16, Topol and his allies were able to claim success: Pfizer CEO Albert Bourla said the company would not be able to seek emergency approval for its vaccine before the third week in November, owing to safety standards that had been put in place by the FDA. Those standards had been issued against Trump’s wishes, but at the urging of Topol and other advocates.

Political pressure

Since the outbreak started, the White House has been at odds with its science agencies and has sometimes steamrolled them in key decisions. For instance, political appointees have changed advice from the US Centers for Disease Control and Prevention about testing and opening schools. The FDA, which oversees vaccines, is one of the strongest agencies in Washington. But during the pandemic it has come under pressure to make new covid-19 drugs available, even those with little evidence to back them up.

Evaluating a new drug or vaccine is typically a long process. But after the 9/11 attacks, Congress introduced a fast-track option called “emergency use authorization.” The idea was that in the event of, say, a nuclear attack, the usual rules could be set aside. Instead of proof that a treatment works, the emergency standard requires only a “reasonable” belief that the treatment “may be effective.”

The flexible process also allows political decision makers to take control as they did in August, when the FDA announced an EUA for convalescent plasma therapy (pdf), a treatment involving blood serum donated by covid-19 survivors. Just a day before the agency allowed wider use of the treatment, Trump accused it in a tweet of deliberately postponing the decision until after the election.

While there was incomplete evidence to show the treatments worked, most people agreed the transfusions could meet the loose “may be effective” standard. But during a White House press conference, officials departed from the evidence to tout the treatment as a “major advance.” And an FDA press release headlined “Another achievement in administration’s fight against pandemic” was oddly triumphant for an agency whose communications are normally dry and technical. Clearly, someone other than agency scientists was now writing the script.

What alarmed Topol and other critics is that Hahn played along and badly misrepresented the facts, saying plasma transfusions would save 35 out of 100 covid-19 patients. In reality, no evidence for that claim existed. The therapy’s benefit remained uncertain.

“That was the moment I decided, it’s time to become an activist,” says Topol. “I got very upset. I said he should resign or tell the truth. There was just this complete subservience to Trump.”

Topol began loudly calling on Hahn to confess or step down. Others joined the campaign. “Eric has courage, no question about that—he’s not afraid to stand up for things,” says Holden Thorp, editor of the journal Science. “He has a huge amount of credibility scientifically, combined with an enormous platform.”

In an editorial in Science Translational Medicine entitled “We’re on our own,” Thorp weighed in too, saying Hahn’s distortions of science meant he could no longer be trusted to handle a vaccine. “The administration knows that Hahn caved … after it pressured him,” Thorp wrote. “So why not try it again.”

Hahn later apologized, but his error gave critics leverage. “That event was fundamental,” says Topol. “I think [the FDA was] sensitive to external pressure that this cannot be tolerated with a vaccine.”

Topol says he and Hahn had several private phone conversations in the weeks following the debacle. What they said is confidential, but all signs indicate that Topol urged Hahn to defy the White House effort to deliver a vaccine by Election Day. “I came to respect him,” says Topol. “I was convinced he’d do the right thing.” An FDA spokesperson declined to comment on the phone calls.

A “choke point”

To stop rush authorization of a vaccine before the election, Topol also began working on another front. The US has poured billions into Operation Warp Speed, which includes funding for a half-dozen trials to study potential covid-19 vaccines. Those trials won’t have efficacy data on the vaccines until late in the year, at the earliest.

But one company—Pfizer—never joined the federal program and has been running ahead of the companies that did. Its CEO, Bourla, had boldly said for months that its study of a genetic vaccine would have early efficacy results in October. If Trump could anoint any vaccine as the winner, it would have to be Pfizer’s. On the other hand, if no company actually applied for authorization before November 3, then no announcement could be made. Pfizer was the “choke point,” Topol believed.

On September 25, Topol joined 60 other experts in sending a letter to Pfizer’s CEO, asking that the company not apply for an EUA before late November, when there would be more safety data. Topol says he also peppered some of Pfizer’s board members with his concerns. The company later reached out to him, arranging an early October Zoom meeting with Kathrin Jansen, its vaccine chief, and her team. Pfizer confirmed the meeting, saying its staff regularly meets with “key opinion leaders.”

“Whether you are Pfizer, Johnson & Johnson, or Moderna, you want to win the race. But that is a different motivation than Trump has. He’s in a different contest,” says Topol. “Trump wants to win, but we need all the companies to win, because none can make enough vaccine [on] their own.”

Any push to rush through a vaccine approval, in other words, would be motivated politically more than medically. Even though the pandemic is killing more than 600 people a day in the US, Topol doesn’t believe very much can be gained by declaring success a few weeks early. “We’re still going to be physical distancing and wearing masks after a vaccine. It’s not magic,” he says. “It’s more important that we get it right.”

Still, many experts say there’s no reason the EUA mechanism can’t apply to a vaccine. A military vaccine for inhalation anthrax—impossible to test because hardly anyone gets that disease—was cleared in that way.

“I don’t think that EUA is a bad idea. To me the question is, how good is the evidence?” says Alison Bateman-House, a professor and health policy researcher at NYU Langone Medical Center. “In the US, there is a lot of pressure to bring something forward, but in the biopharma industry, there is also a lot of pressure to play by the book.”

In fact, though Trump had accused “deep state” players at the FDA of delaying the approval of plasma therapy, the connections between doctors, drug companies, and health agencies run even deeper than he probably realized. All are heavily invested in evidence-based drug approval. “The fact is that drug corporations are composed of a lot of scientists,” says Thorp. “It makes it harder for Trump to paint the entire group into his ʹdeep state’ enemies category.”

“Bureaucratic jujitsu”

By the time Trump left Walter Reed and said vaccines could appear “momentarily,” the chance that any vaccine would be approved before the election was actually about to disappear. The White House had been holding up publication of an FDA recommendation that companies developing any covid-19 vaccine should search for side effects for at least two months in half their trial patients. If that guideline were followed, it would make an EUA in October essentially impossible, even for Pfizer.

On the same day of Trump’s discharge, the FDA transmitted its recommendation to a key vaccine advisory committee, in what outside observers viewed as an end run past the White House. An FDA spokesperson said that nothing out of the ordinary had occurred. But Topol believes Hahn and his deputies “stood up to Trump for the first time” and executed a “masterful” tactical maneuver. “Bureaucratic jujitsu,” Thorp calls it. By the next day, the Wall Street Journal reported, the White House had “cast aside” its objection to the rules, allowing the FDA to publish them in full.

The import of the maneuver wasn’t lost on Trump, either.

A week later, on Friday, October 16, Pfizer—citing the FDA recommendations—finally said it would not seek an EUA until after the election, even if the company thought its vaccine was working.

Daniel Littman, a board member at Pfizer, says Topol never contacted him, but he agrees that the company found itself in a difficult position. “My guess is that this reflects Albert Bourla’s response to the general politicization of the process, and the reaction by members of the scientific and medical community, not only Topol,” says Littman. “I’m glad that there was further clarification from Pfizer.”

While a vaccine approval before November 3 may now be out of the question, other medical developments in the fight against covid-19 could still come into play during the countdown to the vote. During his stay at Walter Reed, Trump received a cutting-edge experimental antibody treatment developed by the biotech company Regeneron. A similar drug, which blocks the virus, is being tested by Eli Lilly. Although neither company has published scientific results of its drug tests, Trump touted the drugs as “cures” for covid-19 when he was released from the hospital.

Within days, both companies filed for emergency use. Those authorizations could still come before Election Day.

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The news: Facebook is open-sourcing a new AI language model called M2M-100 that can translate between any pair among 100 languages. Of the 4,450 possible language combinations, it translates 1,100 of them directly. This is in contrast to previous multilingual models, which heavily rely on English as an intermediate. A Chinese to French translation, for example, typically passes from Chinese to English and then English to French, which increases the chance of introducing errors.

Data curation: The model was trained on 7.5 billion sentence pairs. In order to compile a data set that large, the researchers relied heavily on automated curation. They used web crawlers to scrape billions of sentences from the web and had another language model called FastText identify the language. (They didn’t use any Facebook data.) Then they used a program called LASER 2.0, developed previously by Facebook’s AI research lab, which uses unsupervised learning—machine learning that doesn’t require manually labeled data—to match sentences across languages by their meaning.

LASER 2.0 creates what are known as “embeddings” from large, unstructured data sets of sentences. It trains on the available sentence examples within each language and maps out their relationships to one another based on how often and how close together they’re used. These embeddings help the machine-learning model approximate the meaning of each sentence, which then allows LASER 2.0 to automatically pair up sentences that share the same meaning in different languages.

Pairing languages: The researchers focused on the language combinations that they believed would be most commonly requested. They grouped languages according to linguistic, geographic, and cultural similarities, with the assumption that people who live in the same region would communicate more often. One language group, for example, included the most common languages spoken in India, including Bengali, Hindi, Tamil, and Urdu. LASER 2.0 then targeted its search for sentences pairs on all the possible language pairs within each group.

Ongoing challenges: Languages spoken in places like Africa and Southeast Asia still suffer from translation quality issues because too little language data is available to be scraped from the web, says Angela Fan, the lead researcher on the project. Given the reliance on web data, the researchers also need to figure out techniques for identifying and eradicating any embedded sexism, racism, and other discriminatory biases. Right now, the researchers have used a profanity filter to clean up some particularly egregious language, but it is mostly limited to English.

Research only: Facebook has no current plans to use the model in its products. M2M-100 is meant for research purposes only, says Fan. Ultimately, however, the goal is for the model to improve on and expand Facebook’s existing translation capabilities. Applications could include user communication (for example, the feature that allows people to translate posts into their native language) and perhaps content moderation.

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Want to drive more traffic to your site from Instagram? Are you using all of the options available on Instagram? In this article, you’ll discover four places to drop your links on Instagram and discover pro tips and tricks to optimize your links for clicks. You’ll also find a valuable hack to bypass the link […]

The post How to Get More Instagram Traffic appeared first on Social Media Examiner | Social Media Marketing.

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